I’m often asked who I recommend for web hosting, domain names, etc. Here’s the answer…
I register domains through Go Daddy. Despite pushy upsells and tacky advertising campaigns, they have been reliable over the years. Regardless of who hosts my site, all domains are centrally managed through one Go Daddy account. The only “add on” I recommend is the privacy option. There is so much spam and junk mail targeted at domain registrations it really is a worthwhile addition.
If you’re a WordPress user and you want to elevate your site’s visibility in search engines you should start with Permalinks. Changing the default setting for Permalinks for your hosted blog is probably the quickest and easiest Search Engine Optimization (SEO) trick on the planet!
A recent Drupal project involved capturing personal profile info and a photo for use in a directory page. Building the form was simple enough using the Webform module. I was able to restrict the size and types of files the user could upload (we once received a company logo in a Word document). The catch was how to display the information to the public.
Instead of a copy/paste maneuver or manually re-keying everything I decided to try and create my directory page directly from the submitted data. Seemed simple enough… until I tried it!
I decided to freshen things up a bit. This blog was getting a little stale, so we’re airing it out. This theme is a standard WordPress item called Twenty Fifteen. It’s a very open design with wide padding between elements for easier navigation on mobile devices. Ahhhhh.
Last month changes to the eBay Partner Network’s policy on referring domains took effect. If you blog from WordPress, Type Pad or Blogger this change means you can now earn revenue from links to eBay auctions posted on your site.
Search engine traffic is like manna from heaven. But are you giving away your blog’s precious search engine street cred? If you’re not sure just look at your site’s address. Is it your domain name? Good!
But if you see blogspot or wordpress in your blog or website’s address then it’s not so good. Here’s why:
Google indexes your web content and identifies it with your site’s domain name. Like here it would be recorded under maduko.com. Many bloggers use free tools like Blogger or WordPress to publish their sites. Most of them are indexed under those domains- great for Blogger, not so great for you.
Absorb More Search Engine Goodness
But reassigning that sweet search engine goodness and getting credit for your content is easy. All you have to do is become… Master of Your Domain. Seriously, if you register a domain name and assign it to your blog you’ll immediately take ownership of your content, improve your search engine ranking and see more visitors. The process varies but overall it’s pretty simple.
Most domain registrars try to make this easy and cover it in their help files. If not check the support section of your host. For example, Blogger allows you to set up your domain name for free. If you use WordPress.com look at their option to Map An Existing Domain. It only costs $13 per year and is well worth it.
No. While a domain redirect might be the easiest way to get your domain name linked to your blog, it is not optimal. That’s because your blog articles still appear under your host’s domain name. Even if you home page appears with your domain in that address bar try clicking on an article link. If it isn’t under your domain you’re still giving away your content.
One of the best ways to increase traffic to your website or blog is to promote it through social media. It increases the number of inbound links to your site, allows you to reach a different audience or connect with your usual clientele at a different level. And best of all it’s free!
I detect grumbling coming from the back row.
What’s that? You say you don’t have the time to post links on Twitter or Facebook or LinkdIn every time you update your site. Well then, dear reader, you’re in luck. Because I’m going to tell you how make that happen automagically.
Bloggers have it easy these days. Those dark and lonely nights spent learning HTML or wading through Cascading Style Sheets are long behind us. Well, most of us.
Tools like Google’s Blogger, Type Pad and WordPress have made world-class tools available to the masses for little or no cost. Today it’s perfectly sensible to launch off into the blogosphere with nothing more than an email address. Of course it helps if you have something to write about.
It also helps to have some grasp of the blogging tools that make your blog user-friendly. So instead of learning HTML try learning the ins and outs of your chosen blogging platform. Where to start? Why yes, I do happen to have a suggestion… Continue reading When Less is More