Lookout

Never look up from your phone again!

That’s the pitch for a very convincing product called Lookout. It’s a spoof, but I’m guessing a whole lotta people don’t realize it. Maybe we could set up a Kickstarter— and donate the proceeds to a distracted driving campaign?

In a new parody ad, designer Alex Cornell makes fun of our ever-increasing smartphone dependency, using the language of tech advertising so precisely that some viewers might not even realize it’s a parody.

Watch the sadly spot-on ad for Lookout below:

Source: This tech ad parody is so spot-on, we almost refuse to believe it’s not real

I Spy…

The CIA has launched an Instagram account.
Just too weird not to share.

Sure enough, America’s top spy agency’s debut post on Instagram is an obviously staged shot of a fake CIA employee’s desk; complete with props that would be more at home in Harriet the Spy than Zero Dark Thirty. There is a wig disguise and a paper bag labeled “Top Secret Pulp”. The caption is “I spy with my little eye…”.

Source: The CIA is Now on Instagram